
Over more than a decade, the Revive Music brand and mission has been recognized and respected globally for genre-defying concert presentations, esteemed partnership album releases with Blue Note Records and a breakthrough editorial publication renowned for championing the growth of jazz and progressive music. Revive has cultivated and united a community of musical icons, next-generation innovators and audiences through live performances crafted to increase awareness, appreciation, and recognition for the music and the musicians who create it. The compelling energy of this signature live experience spirited the birth of Revive and will remain the root of our legacy.
In 2006 we began our quest to create a “world-wide jazz appreciation consciousness” by producing cutting-edge concerts, premiering and commissioning original music, and setting a multitude of stages for young composers and their ensembles to share their creativity with the world. Our efforts to reimagine lost art by uniting icons and rising leaders with hip-hop lyricists set the stage for a phenomenal progressive movement in jazz. The notion of this hybrid synergy –– a cross-genre experimental marriage between jazz and hip-hop, is in fact, nothing new. The only thing that is new, are the creators of the music.
Our mission was never just about cross-pollinating musical styles to force a trend, nor was it a cry to be relevant. All of what we have done has been directly inspired and guided by forward-thinking music. We sought to answer two fundamental questions: ”What stories need to be told?” and “What connections need to be made?” We wanted to educate audiences by building and sustaining authentic relationships rooted in a shared passion for dynamic musical performances, compositions, and collaborations.
At its inception, Revive’s founders recognized the need for fresh takes on standard fare, innovative programming and a platform to amplify the best new artists and bands. With that in mind, they built bridges in an effort to inform, inspire and educate a new audience. In doing so, Revive became a movement within the movement itself.
Jazz is a century-old style of music that is vast and expansive. Its history and tradition regarded with the utmost prestige. With each era, young virtuosos emerge to ensure that the music continues to evolve both within and outside the bounds of established conventions. As ambassadors of jazz and the culture, it derives from, Revive seeks to protect and preserve its rich legacy and cultural roots while creating space for its newest and most ambitious musical movements to flourish.
Revive’s mission and actions are directly opposed to using preservation as a tool to limit or infringe upon the freedom to innovate. Our intention now and in the future is delivering watershed musical experiences to audiences seeking a level of musical consciousness that transforms their awareness.
We will continue to serve and cultivate that connection in the next phase of our journey.
In an effort to build upon our successes over the past decade, we will be expanding the scope of the brand, transitioning our label model, reformatting our live presentations, working to further our musical advocacy, cultivating new movements and rebuilding infrastructure to relaunch fresh initiatives and endeavors in the coming year.
Look forward to the relaunch of Revive Music in 2020!